2008 How Design Conference Notes: Developing Your Leadership and Strategic Capabilities
presented by Jeni Herberger, co-founder of Big Fish Creative Staffing
- How do you solve your client’s business problem?
- Can you articulate how your work helped a client meet key goals?
- Can you present yourself as a strategic thinker?
- Put it in writing
- What do you provide? For whom? And how do you do it?
- Define your strategy statement: how and why
- All design briefs should have business objectives as well as design objectives
- What do people want (job satisfaction)?
- Positive relationships
- Interesting work
- Opportunities for learning
- others: opportunities for advancement, innovation, meaningful & fulfilling work, participation in decision making
- Complacency
- Feeling unimportant or uninspired
- lack of healthy competition and challenge
- Establish an environment where individuals can compete with themselves and work with each other
[this was a last-minute substitution for another session. I had a mixed reaction to her presentation, because a lot of the concepts seemed basic to me. Also, she kept mentioning how hung-over she was from the "seven gin-and-tonics" she consumed while partying the previous night. Other people seemed to glean value from it, but by the end I wished I had gone to another session.]
presented by Jeni Herberger, co-founder of Big Fish Creative Staffing
- How do you solve your client’s business problem?
- Can you articulate how your work helped a client meet key goals?
- Can you present yourself as a strategic thinker?
- Put it in writing
- What do you provide? For whom? And how do you do it?
- Define your strategy statement: how and why
- All design briefs should have business objectives as well as design objectives
- What do people want (job satisfaction)?
- Positive relationships
- Interesting work
- Opportunities for learning
- others: opportunities for advancement, innovation, meaningful & fulfilling work, participation in decision making
- Complacency
- Feeling unimportant or uninspired
- lack of healthy competition and challenge
- Establish an environment where individuals can compete with themselves and work with each other
[this was a last-minute substitution for another session. I had a mixed reaction to her presentation, because a lot of the concepts seemed basic to me. Also, she kept mentioning how hung-over she was from the "seven gin-and-tonics" she consumed while partying the previous night. Other people seemed to glean value from it, but by the end I wished I had gone to another session.]