presented by David Schimmel, founder of And Partners (original description)

Find your passion

• people work with you because of you
• passion is magnetic
• make sure your passion is transparent

(more…)

presented by Jeni Herberger, co-founder of Big Fish Creative Staffing

• How do you solve your client’s business problem?
• Can you articulate how your work helped a client meet key goals?
• Can you present yourself as a strategic thinker?

(more…)

presented by Jenn and Ken Visocky O’Grady, founders of Enspace Design and authors of A Designer’s Research Manual. (original description)

Design Research

• Qualitative and quantitative
• Primary and secondary sources
• Formative: at the beginning of a project to help define the problem
• Summative: at the end of a project to determine outcome strategies

(more…)

presented by Shel Perkins, author of Talent is Not Enough: Business Secrets for Designers. (original description)

• you need to have adequate startup capital to cover the first two years
• most start with savings and personal loans
• most only last about three years
• essential to work with a CPA
• because you’re self-employed, you need to make quarterly tax pre-payments

(more…)

presented by Joe Duffy, Duffy & Partners. (original description)

• Design permeates our lives now. We’ve moved from:
  • Agrarian age = Grow It
  • Industrial age = Build It
  • Information age = Tell It
  • Design age = BE IT
• Design is only interesting relative to how people live their lives.

(more…)